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The Bachelor of Arts in Corporate Communication (48 hours) requires the following courses: COM 130, 154, 242, 302, 303, 305, 307, 327, 333, 404, 460, BA 350, 358, 452, and either BA 360 or COM 401. Three credit hours are also required in activity/experiential coursework and must be selected from COM 301 and/or 450.
Program Requirements
BA 350 Principles of Marketing
BA 358 Advertising and Promotional Strategy
BA 452 Principles of Public Relations
COM 130 Survey of the Professional Media
COM 154 Video Production
COM 242 Basic Reporting
COM 302 Seminar in Professional Practice and Ethics
COM 303 Written Communication for Business
COM 305 Desktop Publishing
COM 307 Writing for the Electronic Media
COM 327 Media Literacy
COM 333 Electronic Resources and Communication
PSY 310 Industrial/Organizational Psychology
COM 460 Senior Communication Seminar
Choose one of the following:
BA 360 Business Law I
COM 401 Mass Communication Law
Choose one of the following:
COM 301 Applied Mass Communication
COM 450 Communication Internship
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